NEW! MAKE UP FOR EVER HD Skin Matte Velvet Powder Foundation

NEW! MAKE UP FOR EVER HD Skin Matte Velvet Powder Foundation

UNDETECTABLE LONGWEAR BLURRING POWDER FOUNDATION

Matte Finish, Pressed powder, Buildable Coverage, Full Coverage, Medium Coverage, Combination Skin, Oily Skin, Normal Skin, Long Lasting
ONE SWIPE FOUNDATION
HD Skin Matte Velvet Powder Foundation corrects, blurs and mattifies the skin for up to 24 hours*, thanks to a combination of 3 different powders. In just one swipe, it covers imperfections, reduces redness, refines pores and smooths texture. Achieve medium to full coverage with this buildable formula. Available in a variety of shades to enhance every skin tone, with 4 shade families (light, medium, tan, deep) and 3 undertones (red, neutral and yellow).

AN IMPROVED FORMULA
HD Skin Matte Velvet is formulated without animal derived ingredients, and is suitable for normal, combination or oily skin types. It's also water-resistant, sweatproof and smudgeproof*. With a silky-smooth formula, this powder foundation applies flawlessly over skincare, such as moisturizer or primer, without creasing.
HOW TO FIND YOUR UNDERTONE
Take a look at the veins on your arms or hands.
If your veins are blue, you have cool undertones — your ideal shade begins with R.
If your veins are green, you have warm undertones— your ideal shade begins with Y.
If your veins are in between, you have neutral undertones — your ideal shade begins with N.
MAKE UP FOR EVER - HD Matte Velvet Powder Foundation
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Why Makeup Artists Love ESUM

  • 1. Pro-Driven Design:

    Each ESUM brush is ergonomically designed for balance and control. Handles are weighted and tapered for optimal comfort — making long hours on set easier on your hands.

  • 2. Superior Materials:

    ESUM brushes use premium natural or synthetic bristles, hand-shaped (never cut) to maintain the hair’s integrity. The result? Tools that move product precisely and blend effortlessly.

  • 3. Versatile Performance:

    Whether you’re applying cream, powder, or liquid, ESUM tools are versatile enough to support every medium and technique — ideal for everything from editorial to bridal to special effects.

  • 4. Vegan and Cruelty-Free Options:

    ESUM is committed to ethical manufacturing and offers a wide range of vegan brushes and products.

ESUM

Brush Book

A genius brush organizer for artists on the move. Keeps your brushes protected and easy to access — because your tools deserve a pro-level home too.

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Dual Eye Pencil

Richly pigmented, smudge-proof, and pro-approved for tightlining, defining, and smoking out the lash line. A staple in any artist’s kit.

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Palettes

Designed with working artists in mind, these sleek, kit-friendly palettes feature a wide range of highly pigmented, versatile shades — perfect for customizing colour, blending on the fly, and minimizing kit bulk.

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Your Pro Kit Just Got Smarter

Whether you’re a seasoned artist or just starting to build your professional kit, ESUM offers tools that work as hard as you do. With a focus on precision, performance, and ethical design, this brand delivers artistry without compromise. Ready to upgrade your kit?

Explore ESUM now at Backstage Cosmetics and experience the difference that pro-level tools can make.

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